18.10.11

Preparing For Etsy Holidays

Supposedly, Etsy shoppers start thinking about buying gifts for Christmas by the end of October.  I am too new to the scene to know for sure...but I figure there is no hurt in being prepared.

Some things I have done so far to get ready for the holidays on Etsy:

>>>>>Tweak photos to look their best.  Sometimes a piece of my jewelry just needs a facelift in front of the camera!  This gives old viewers a new view of an older item, but also gives me the opportunity to make my shop look and feel cohesive.  Photos that feel like they work together are a beautiful thing.  I made a huge leap in that direction today, I think.

>>>>>Change tagging.  One thing that I am sure has gotten me more views and more sales recently is the simple addition of a price range in my tags.  I have been going through each listing and tagging them appropriately as 'under 20 dollars' or 'under 100 dollars', whichever price point is appropriate.  This way shoppers can search for things in their price range.

>>>>>Add gift focused items to the shop.  Gift giving is usually personal, so I have been adding items with personalization options to my shop.  I have also gone through each of my listing to make sure I have a picture of my packaging represented on each listing.  This lets buyers know their gift is ready for giving.  I also want to make some copper tree ornaments...if I get around to it.  :)

Here are some of the results of the preparedness work I have been doing:

Lucky Seven: Personalized Sterling Silver Stacking Rings

Love Token Stacking Bands: Hand Stamped

Declaration Stacking Bands: Hand Stamped

Copper Charm Necklace

What do you look for in your shop or in shopping for the holidays?

Happy sales and shopping to all of us!!

6 thoughts:

Chandra said...

I love the stackable rings! Adding to my list...

AmandaDF said...

Great tips! I love that necklace-I'll be putting that on my wishlist for sure :-)

Jodi said...

Love that necklace, hopping over from FTLOB! :)

Lisa said...

Really great ideas! And great pictures too! By the way, I'm your newest follower from the Weekend Wander blog hop!

Bye,
Lisa

smallgirl said...

Love the rings! Clicked over from FTLOB, feel I may become distracted by your shop... :)

mmbear said...

Love the stacking rings! Stopping by from the blog hop (although late) and following you thru GFC and RSS Reader. I would love a follow back when you get the chance. Thanks so much for your help and have a great week!

Mary@http://www.mmbearcupoftea.com

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